A convenient and modern way to interact with people
Making it extremely convenient for your customers or prospects to interact with you can go a long way and, digital business cards can help you effectively achieve that.
All that is required of users is to tap the card on a mobile or scan the QR Code (if you’re using a QR code ), view the details, and save that information on their mobile phones. The benefit? This eliminates the time-consuming hassle of manually typing every contact detail and saving it on a smartphone.
Moreover, using an electronic business card is an innovative way to make a statement about how your brand has truly embraced the benefits of digital technology.
A safe and reliable option to share contact informations
The COVID-19 pandemic has fundamentally changed customer preferences—the demand for contactless experiences is constantly rising. With digital business cards, you can safely share your contact details with anyone, anywhere.
Suppose you wish to share your detailed contact information with someone based in a different city/country in a convenient way. You can simply send across a contact info QR via email or social media, which upon scanning, saves the details on the recipient’s smartphone.
Simply put, electronic business cards can help you get done with physical business to ensure a safe transfer of information.
Additionally, over 80% of physical business cards are lost, damaged, or become obsolete within a week of exchange. Thus, using digital business cards is a significantly more reliable way to stay at the top of your prospect/customer’s mind.
Flexibility to modify details, without reprinting or resharing cards
Suppose you have moved to a new website, email address, or office location, do you need to reprint or reshare your business card to reflect the updated information? Absolutely not.
When you use a digital Business card, you can leverage editable informations and QR Codes to edit or modify your digital business card as much as you want. dbuz lets you update your contact information at the backend without the need for reprinting or resharing.
Your prospects or customers can continue to scan the same QR Code or get updated automatically and view the latest details in real-time. This helps you eliminate reprinting spending and the time and effort required to redistribute the updated digital business card.
Get access to first-party data and retarget users online
Another major advantage of using a dbuz digital business cards is that you gain access to first-party user data. Whenever someone scans your QR code or you exchange with him by tapping your card, you can leverage analytics to better optimize your marketing strategy.
This first-part analytics data includes the number of scans and unique visitors, devices used to scan, top-performing campaigns, and scans by location and time of the day.
Here is one use-case of how you can use this data to fine-tune your marketing strategy:
Suppose you have shared two digital business cards to A/B test and identify the one that is driving more scans and engagement. You can view the top-performing campaigns by the number of scans and unique visitors.
